Here you may well see some of the typical tips a Recruiter would give to someone going for an interview with a potential new employer, but I hope there are a few new pointers in this blog that can help you in future interviews. This is based on my personal experiences of interviewing and what I have found works when my candidates have gone for interviews as well.


I am a key believer in ‘fail to prepare, prepare to fail’. I always feel like if I fully prepare for any task, then that task has so much more of a chance of being a success.

But how does one prepare?

Research – Not only the website, but also into company financials, latest company news and also the person you’re seeing for the interview. Here are some tips on this:

  • Make sure that the company is someone who you can see a long-term future with. What are the key factors that interest you about a company? Look into those and you’ll be able to see if, on the face of it, they could be the right company for you to join
  • Take a look at the company’s news page and news online – every interviewer I’ve spoken to is always impressed by someone who takes a thorough look into company news
  • Who are you seeing for an interview? What is their background? What was their journey before joining this company? How long have they been here?

Do your digging – Who do you know who’s worked for this company? Is there anyone you know who is currently employed by them? Speak with your network and see what the people think, not only about the company, but also your potential new line manager.

Previous experience – what have you done previously that matches up to the company? Have you worked on any projects that this company would have known? Review what you have done previously, and if these schemes are on your CV chances are your interviewer will ask about them as it has taken their interest!

Interview Manner

I’m not trying to teach anyone how to suck eggs here, but I cannot tell you how many horror stories I’ve had about simple things that can be resolved. My favourite one, was a candidate not getting a role due to them wearing boat shoes with no socks.

Professionalism is always the way to go here. Don’t take any chances.

Your Recruiter

As a Recruiter myself, there is no better help we can give than interview tips for a potential career-enhancing role.

Arrange a call with your Recruiter the day before your interview. This will give you the chance to run through any questions about the company, the role you are interviewing for or the person that you’re meeting.

Bear in mind however, that each interview is different. A Recruiter can tell you the techniques and mannerisms of an Interviewer, however it is up to you to adapt accordingly to the flow and mood of the interview.

15 Questions

This one is definitely my favourite. I cannot stress how many times a candidate of mine has won an interview from their questions to the Interviewer. An interview is as much about you as it is about them. But what do I mean by 15 questions? Let me tell you:

These are questions that YOU think of to ask the Interviewer. It gives you an opportunity to voice any of your concerns and ask what you want to know further about. I advise thinking of 15 questions and writing them down on a notepad and BRING THEM WITH YOU TO THE INTERVIEW.

How do you think of 15 questions though? Isn’t that too many? Well…

Split the questions into three categories:

CategoryExample Questions
5 Questions about the CompanyWhat are the turnover targets for this financial year?
Are there any markets that you as a company are looking to break into?
How has the company coped in times of crisis?
5 Questions about Your RoleWhat training and development opportunities are there?
What procedures/processes are there in place for my role in particular?
Could you tell me what is expected of me on a day-to-day basis?
5 Questions about the InterviewerWhat has been your favourite working moment since you joined this company?
What made you join?
How are you to work under as a manager?

I’m sure you will be able to think of your own, better questions.

The Close

Believe it or not, an interview is actually a sale. A sale on your behalf to your potential new employer as a candidate for employment, and vice versa. How do you end a sale? A close.

A simple question such as ‘given what we’ve discussed today is there any reason as to why I wouldn’t be considered for the role?’ can go a long way!

I hope this has been helpful for you and given you better advice for your next interview.

If you would like to contact me, feel free to get in touch on / 020 7340 9007.


Andy Cook

Owner & Director

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